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Problem

1 in 4 kids in US grow up without learning how to read

1

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  • Most children engage in passive and static screen time consumption. Lack of dynamic interaction severely limits language acquisition, whose development is crucial by age 5. Early intervention is key. 
     
  • Quby addresses the critical home environment factor, as evidence shows academic gaps often emerge during non-school periods.

CHILD ILLITERACY

Root cause: Child illiteracy often stems from inadequate interactions with peers and adults during early childhood within the home environment.

Team

2

Sergei Panov

FOUNDER

Education Expertise

Sergei, a dedicated educator, comes from a respected family of teachers. He has developed his teaching methods to focus on practical results and core principles. His teaching style is successful, as seen in his students' enthusiasm for learning, exploring new ideas, and facing challenges. Starting from humble beginnings, Sergei has shown determination and creativity. He has written and published 18 string teaching manuals on his own, which are now available worldwide.

Eli Alekseev

FOUNDER

Business Expertise

Eli has a strong background in finance and a lot of practical experience. He has worked with well-known companies such as GE Electric, ComNet, Cisco, and UTC Fire & Security. Eli is skilled in managing complex and global security systems for big industrial projects. He is also knowledgeable in branding, marketing, and sales. This unique combination of skills helps Eli to successfully and efficiently manage projects from start to finish.

Boris Khavronin

CORE TEAM

Lead Developer

Boris has a B.S. Computer Science and Minor in Mathematics, from Penn State University. Comes from a family of software developers, has been around technology since childhood. Extensive experience developing and managing financial trading software. Success in building teams, and launching and maintaining technical initiatives.

Kathi has a Masters Degree in reading and literacy. She is also certified as an administrator with supervisor and principal endorsements, with decades of experience in education, testing, technology support, as well as administrative duties

CORE TEAM

Reading/Testing Expertise

Kathleen Gluchowski

Traction

6

  • DEVELOPMENT AND VALIDATION OF QUBY
    • We have successfully developed, built, and tested our initial Minimum Viable Product (MVP), which validates our concept that children engage and enjoy dynamic and interactive learning experiences.
       
  • FUNDING AND CORPORATE STRUTURE:
    • We secured $16,300 through a post-money SAFE agreement with a personal friend, establishing a solid foundation for initial funding. Cuby Learning LLC has been established in New Jersey to manage all intellectual property related to Quby.
       
  • INRELLECTUAL PROPERTY AND LEGAL STEPS:
    • We have filed for trademarks for "Quby" across multiple relevant classes: Class 009 (electronic devices), Class 28 (toys), and Class 41 (educational services).
    • An Initial Invention Summary has been prepared, and we are currently conducting Prior Art Searches with our legal team to guide our patent strategy. We believe Quby's innovative integration of hardware and software for educational purposes, including the potential diagnosis of learning disorders, positions us uniquely in the market.

A smart AI powered toy offering kids HIGH-END TECHNOLOGY,

designed and delivered in an engaging and CHILD-CENTERED approach.

The cube form factor encompasses:
  • Simple form
  • Creative potential
  • Traditional toy
Embedded AI brings this classic toy infinite playtime due to:
  • Generative Audio, graphics, and speech interaction
  • Unwavering patience
  • Engagement metrics
This product enables the integration of diverse functions:
  • Baby/child monitor
  • Language acquisition tutor
  • Storyteller
  • Emotional support
  • Explainer of the world around us
  • Playing companion
  • Game buddy
  • Logic educator
  • Bed time story and music companion
  • Activity generator
  • Night light
  • Flashlight
  • White noise background to improve focus, support sleep, and optimize the environment.
  • Soundscapes designed for story time to stimulate curiosity and engagement.

 

Solution

3

Market Analysis

8

5,900,000 children estimated market capacity
$ 276,500,000 Potential sales with a 25% contribution margin

MARKET INSIGHTS:

COMPETITIVE BENCHMARKING:
  • Tonies Box Financials:
    •  2021 Revenue: $201,2 million, Contribution Margin: 21.3%
    •  2022 Revenue: $276.5 million, Contribution Margin: 27.4%
  •  Projected U.S. Educational Toy Contribution Margin: 25%

​TARGET MARKET REACH:
  • 1st year - 1% of our market share  target
  • 2nd year - 10% of our market share target
  • 3rd year - 20% of our market share target

The global educational toy market is valued at $57 billion and is expected to grow to $106 billion by 2030 (Fortune Business Insights).

Business Model

5

  • SUBSCRIPTION SERVICE: 
    Implement a monthly subscription model for the device. This service would provide subscribers with regular updates and advanced features, offering an ongoing value proposition and exclusive functionalities to customers.
  • ​FLEXIBLE PAYMENT PLANS:
    Collaborate with various banks and financial institutions, including Klarna, Paypal, and After Pay. This approach is intended to cater to the diverse financial capabilities and requirements of customers.
  • TOY SALES:​
    Utilize well-known marketplaces, such as Amazon, to market the product. This strategy aims to tap into a broad customer base while benefiting from the marketplace's established trust and visibility.

Technology

4

Quby, similar in size to many conventional toys, is designed as a 6-inch cube.

Its hardware components include:
  • 6 12x12 LED screens (future models will use 64x64)
  • 4 cameras installed (plan to expand to 6)
  • mic
  • speakers
  • accelerometers and motion sensors
This device leverages embedded artificial intelligence for generative audio, dynamic graphics, and interactive speech features.
Future versions will incorporate machine learning and cloud solutions to customize the learning experience based on user input.

Competition

7

Quby

Tonies Box

Moxie Robot

Miko-3

$ 400

$ 1000

$ 150

$ 450

Price (standard pack)

Multifunction

Shock Resistant

Graphic Display

Speech Enabled

Use of AI

$3,000,000

  • TEAM:
    • 2 Founders
    • 1 Tech Lead
    • 3 Engineers
    • 1 Education Lead
    • 1 QA Lead
    • 1 Customer Service Lead
  • RESOURCES:
    • Cloud computing services, data storage, data processing and analysis, Machine Learning as a Service.
  • MANUFACTURING:​
    • Determine in-house production, components, and supplier sourced materials, while setting up state of the art assembly facility in the US.
  • MILESTONES:
    • At 7 months - develop final product and concept. Prove efficacy and effectiveness with independent third party testing, comparing scores of Quby participants, Early childhood school, and no Quby or early childhood school participation. 
    • At 12 months - deploy nationally for further RnD, taking out biases based on geographic locations, and ensure a diverse learning pool of data. 
    • At 18 months - national rollout of the product to mass market, with production and servers tested and ready for deploy. 
  • MISSION:​
    • At 18 months sell 1,000 units nationally.
    • And 24 months, 20,000 units nationally.​

Capital Needed

9

QUBY - AI POWERED TOY

YOUR CHILD'S  LEARNING COMPANION

Quby - AI Powered Toy

© 2024 by Cuby Learning LLC

The Big Picture

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  • VISION:
    • Quby aims to make a significant impact on child illiteracy, fostering a society where children not only become literate but also develop a lifelong love for reading and learning. By collecting extensive data on children's learning behaviors, Quby will challenge existing anecdotal evidence and provide insights that could revolutionize educational strategies.
       
  • RESEARCH AND DEVELOPMENT:
    • Quby plans to collaborate with universities and educational facilities to facilitate frequent, data-driven testing in diverse environments.
    • ​We aim to connect families willing to participate in studies with research labs, offering them financial incentives and convenience
       
  • ADVANCED GENERATIVE AUDIO TECHNOLOGY:​
    • Quby leverages cutting-edge generative AI to synthesize realistic voices from short audio samples, enabling the device to narrate new stories in the voices of both historical figures and personal family members. This innovative feature enhances learning by connecting children with their cultural and family heritage in a deeply personal way, transforming each story into a unique and engaging educational experience
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